Discuss: I Pledge Money On Kickstarter Because…

It is no secret that Kickstarter is turning several industries upside-down.

I have myself pledging money to a total of 10 Kickstarter-campaigns over the past year, including Kickstarters for products I likely would’ve never “bought” from a regular store or online-retailers.

A shocking realization, trust me.

Still, things like the extralife comic on Kickstarter (see below) show me I am not the only one ensnared by the siren-call of Kickstarter.com.

  • Have you backed a Kickstarter-campaign in the past year or so (or perhaps even before Kickstarter became such a prominent site)?
  • Have you at least been tempted to throw your money behind a project before?
  • Have you, perhaps, even run a Kickstarter-campaign of your own?

If the answer is “yes” to any of these, you will be familiar with the often heated debates on the “nature” of Kickstarter.com as a commercial enterprise. I’ve written on this subject before.

Why Do You Pledge?

Whatever your stance on the “Kickstarter is not a store!” debate is, it’s clear Kickstarter is a phenomenal success.

Instead of digging further into “what Kickstarter is or is not“, I thought it would be great to get opinions on why people send their hard-earned money on Kickstarter.com (or why they don’t)?

What do you like about Kickstarter-campaigns? What makes you give your cash to a campaign?

  • Good deals and “freebies”?
  • The personal interaction with project-creators?
  • The act of supporting a start-up?
  • The “exclusives”?
  • Something else entirely?

Why do you pledge?

Web-Comic: Feeding the Kickstarter Beast!

Kickstarter Extralife Comic

Source: www.myextralife.com




I am Zweischneid. Wargame Addict. Hopeless painter and founder of Pins of War. I hope you enjoyed this article. Don't forget to share your favourite miniature pictures and wargaming videos at www.pinsofwar.net.
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  • Orlando the Technicoloured

    I pledge for a number of reasons, some or all of the following (depending on the project)
    1. because KS is my first exposure to something i’d have got anyway
    2. because I can get a great deal (price and/or exclusives)
    3. suporting a project/creator I belive in
    4. fun interaction with project creator & other backers (this is far harder as KS has grown and the comments section on many projects are just plain nasty
    5. the chance to pick something up ‘all at once’
    6. the chance to get something that will never really show up in the UK
    7. ‘ooooh shiney’
    8. pure stupidity

    • http://pinsofwar.net/ Zweischneid

      Basically almost all reasons :)

      Glad you mentioned the “all at once”. Luckily this isn’t something I’ve fallen too, but I remember a few people on campaigns such s Kingdom Death saying things like “I’ll get all expansions or won’t get anything”. All or nothing.

      Looking for the “complete” package can be a pricey luxury on some of them.

      • Orlando the Technicoloured

        It doen’t always have to be ‘all at once’, but for some projects that’s the main draw,
        I know if they get to retail it will be piecemeal over a couple of years (if they’re lucky), and the individual bits are not useful/fun enough to pick up that way… but all together they become something great

  • http://www.marketingyourfarm.com/ Iain Robson

    I honesty don’t pledge. It isn’t because I don’t want to. It is more because I frugal. I don’t spend money that is unnecessary.

    Yes, it would be helping someone out, but I guess it isn’t for everyone.

    If I were to back a campaign, it would most likely be for tech. Who doesn’t love a new gadget.?

  • http://rhour.com/ Rohit Sharma

    Kickstarter will be profitable untill it’ll be a room to innovation, one can’t forecast about future coz you never know when it becomes superimposed by other aspects of the tug of war.

    If someone has some extra pennies, I don’t see any harm in pledging your money… I look upon it as helping and becoming part of evolution :)

    You have initiated a nice discussion here, BTW I am also participating in problogger’s group writing workshop. See ya on my blog…

  • Tammy Eakes

    Found you on problogger discussion post contest. I am participating too. I have never heard of Kickstarter… Guess I’m off to do some research to figure out what all the fuss is about :->

    • http://pinsofwar.net/ Zweischneid

      Well, Kickstarter is the biggest-crowdfunding platform out there.

      Here’s a wired article from 2011, when Kickstarter was attracting a Million Dollars a day.


      It’s only exploded exponentially from there.

  • http://www.facebook.com/people/Jon-Rhodes/100003475313731 Jon Rhodes

    I personally like to meet the people who I invest with, unless it’s a really well known company that you can do substantial background checks with. For every 10 people with a business idea, at least 9 of them are crazy!

    • http://pinsofwar.net/ Zweischneid

      True. That said, Kickstarter explicitly excludes business-start-up from their ToS. The entire point of the site is to have a go-to-place for funding for things that wont get money from investors, banks, etc.., precisely because they are not a business and may well be crazy.

      And it’s making stupendous amounts of money doing just that.

      • http://www.facebook.com/people/Jon-Rhodes/100003475313731 Jon Rhodes

        From what I hear, a lot of people invest in Kickstarter more out of interest than purely business. Would it be fair to say this? I think my brother has invested in some game producers simply because he likes their work and wants to see another game made. Plus I think there is a feel good factor in contributing to some work that you are really into.